Speaker: Kim Helderman, Sales Manager at LetsGrow

My Educational Programs / Sessions @ Cultivate

Data Driven Decisions & Insights on Carbon Footprint
Saturday, July 15 • 10:30 AM - 11:30 AM
Global developments, like rising energy prices, legislation on corporate social responsibility, and increased requirements on the reduction of chemicals and carbon footprint force growers to be more transparent about sustainability in relation to growing flowers and ornamentals.

Historical and current data on use of crop protection agents, fertilizers, water usage as well as crop circumstances itself (like temperature / moisture etc.) offer growers an opportunity to make data-driven decisions when deciding on investments in relation to greenhouse equipment.

Through insights and calculations, you can make the right decisions and meet the market requirements in relation to topics such as use of crop protection agents and carbon footprinting / LCA analyses. During this 1-hour session, MPS and LetsGrow.com will showcase opportunities on data-driven decision making. Working together leads to making the industry stronger and more sustainable.

About Our Speaker:

Kim Helderman, Sales Manager at LetsGrow
Born and raised in the Westland, Kim's horticulture career started at a young age. Working in one of the many greenhouses with her friends after school, weekends and holidays.

Through her study Human Kinetics and working in the human rehabilitation industry, she discovered that if you combine data with physiological knowledge you can be more effective and pro-active in human healthcare. Through a masterclass Business Intelligence & Big data she came into contact with LetsGrow.com and Plant Empowerment.

“LetsGrow.com was the ideal combination, combining physiological expertise with physics, data and horticulture to provide smart solutions for growers and their crops.