Exhibitor Showcase / Resource Center

            Plan for Success & Stay Connected @ CULTIVATE!

Make your Cultivate'21 Experience Complete! 

Not only can you participate in any of the 100+ education sessions during Cultivate with your all-access pass, but you can also enrich your Cultivate’21 experience by signing up to attend an “add-on” workshop. These half or full-day programs provide more in-depth opportunities for hands-on learning and are designed to help you and your business perform even better, so you can grow faster and be better prepared for the future.

The Art of Talent Management

How to hire and coach talent for long-term success

Saturday July 10, half day, 8AM- NOON 

Workshop to be held at the Greater Columbus Convention Center 

Cost: $150 includes lunch

Whether you are new to management or a veteran manager trying to adapt old techniques to today’s difficult labor shortage, this half-day workshop is essential to your success. Based in scientific study, yet presented in an interactive and practical manner, Neal Glatt, a certified strengths coach through Gallup and a John Maxwell certified coach, speaker, and trainer, will equip managers with the skills they need to hire for talent, develop their workforce, and manage teams to get the highest possible level of performance. 

Attendees will learn why candidates who seem so great in interviews suddenly fail when working in the job. You will discuss how to coach today’s employees in a way that is motivating and effective, and how to shift their style to boost retention and employee engagement. If you have been frustrated with current workforce’s commitment, performance, and tenure, this is the can’t-miss education you need! 

Ideal for anyone who manages others. 

Building A Better Workforce

Saturday July 10, full day, 8 AM – 5 PM 

Cost: $250 includes lunch

This daylong program is designed specifically for the HR professional, whether a seasoned pro or new to the HR role. The morning will be spent in a session titled “The Art of Talent Management: How to Hire and Coach Talent for Long-Term Success” which discusses the skills they need to hire for talent, develop a workforce, and how to manage teams to get the highest possible level of performance. Participants will be provided lunch and the opportunity to network with their peers before joining the afternoon program “Company Culture: A Competitive Differentiator.” This will be an interactive training to discuss how to shape your company culture. You will walk away with the tools you need to create a healthier organizational culture. 

Company Culture

A competitive differentiator

Saturday July 10, half-day, 1– 5PM 

Workshop to be held at the Greater Columbus Convention Center 

Cost: $150 includes lunch

Similar to how the word “cultivation” means “the act of caring for or raising plants,” leaders must care for and grow a company culture. Culture influences how things get done in an organization. Management consultant Peter Drucker is often credited with saying “culture can eat strategy for breakfast.” High-performing organizations often cite culture as one of their competitive differentiators. The challenge is: Where to start? How do you shape the culture? This hands-on workshop will provide business leaders with a framework and tools to begin growing a healthier culture within their organization. 

During this session you will learn why company culture is important to the bottom line, how to create and measure your culture, the role vision, mission and strategy and values play in growing a culture and the difference between a fixed mindset and growth mindset culture. You will discuss the role leaders play and what company practices and systems must be aligned to reinforce your desired company culture. 

Ideal for anyone who manages others, holds, or aspires to be in a leadership position, or is in an HR role. 

Garden Retail Workshop

Taking it to the next level

Saturday July 10 – 7:30AM – 5:00PM 

Workshop to be held at the Greater Columbus Convention Center 

Cost: $195 includes lunch

What makes a garden center relevant to the modern consumer? How do you keep up with the latest trends and the ever-changing customer? Last time we answered those questions by uncovering what makes a garden center modern and learned from industry experts about what it takes to get there. Join us this year and help define the garden center of the future.  

This travelling workshop, led by Katie Dubow of Garden Media Group, Clint Albin of Clint Albin Consulting, Tammy Behm of Maypop Coffee & Garden Shop, and Jessie Jacobson of Tonkadale Greenhouse, will submerse you into three quite different horticultural retail environments in the Columbus area who have embraced today’s modern consumer. 

At each location, you will have the opportunity to learn about and interact with each location’s owner/s as they show you how their shift in mindset of the traditional garden center enabled them to take their businesses to the next level. Come prepared with a fresh mind and a willingness to learn and share as you and 50 of your peers in the industry embark on a deep dive experience of innovative garden center business models. 

Moss Wall Workshop

Saturday July 10, half-day 1-5PM 

Workshop to be held at the Greater Columbus Convention Center

Cost: $125

With the steady increase in consumer interest and desire to reconnect with nature it is no wonder why the moss wall would be the number one go-to when designing space. With its ease of care and installation, down to the versatility in design, there is no easier way to accomplish the feeling of nature in our environment.  

Join us for a hands-on workshop that will take you on the journey of the moss wall creation. A team of innovative experts and design rock stars will dive into every element from the concept, proposal, and completion stages of delivering that biophilic connection that your customers love. You will leave with the confidence and guidance for incorporating the moss wall into your business plan as well as creating your very own piece to take with you.  

Already a moss extraordinaire? This hands-on workshop will open your creative pathways while designing your own work of moss art in a peer creation format. You will be able to tap into your peers for design inspiration, tips, and much more. 

Pest Diagnostics & Technology Workshop

Saturday July 10, full day – 7:45AM – 5PM 

Held at both Foertmeyer & Sons Greenhouses & the Greater Columbus Convention Center 

Cost: $165 includes lunch & transportation

This two-part workshop is led by IPM expert Suzanne Wainwright-Evans of Buglady Consulting.  In the morning, participants will learn the ins and outs of scouting, how to properly collect samples and photos for identification, and experience how lead growers implement best practices for keeping track of pest populations in a real-world greenhouse environment at Foertmeyer & Sons Greenhouses. The second half of the day will focus on the use of microscopes and digital microscope cameras to hone skills on identifying the most common greenhouse pests. Attendees will learn about the key pests of greenhouse ornamental and hemp crops and will see a demonstration on new scouting software. 

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