Marketing Communications Specialist AmericanHort
Katie Gustafson joined the AmericanHort team in June 2018 as a marketing communication specialist with primary responsibilities for content creation and graphic design of association publications like Connect, and our email marketing campaigns. She also leads marketing efforts for our educational webinars and events such as the DIG Conference, Finished Plant Conference, and Landscape Operations Tour to name a few. A #plantmom, Katie knew from a young age she wanted to be a part of the green industry and loves that her job at AmericanHort allows her to meet members from across the globe and from all segments of the industry.
Katie is a proud alumna of Iowa State University and prior to joining our team, Katie worked in a summer sales and marketing role at Midwest Groundcovers, as well as having played a pivotal role in her family business diversification efforts in launching Bear Grains, a specialty grain supplier to local bakeries, restaurants, and distilleries. Katie enjoys travelling and has studied abroad in Australia and Scotland.
Being community minded, Katie is a certified Columbus Tourism Ambassador and member of the National Agri-Marketing Association (NAMA) and the Perennial Plant Association (PPA). When not taking care of one of her nearly 100 houseplants, you might find her nose in a book, or spending time with her family and friends.
AmericanHort -- A network of strength, support, and success.
As the national trade association for the horticulture industry, AmericanHort is here to help you Perform Better, Grow Faster, and Prepare for the Future. Whether it's our advocacy efforts and being a voice for the industry with policy makers, research funded through the Horticulture Research Institute, or networking and educational opportunities at Cultivate, the industry's premier trade show and convention, or other conferences and programs, AmericanHort is here to help ensure success for you and our industry for years to come.
The AmericanHort Mission is to unite, promote, and advance our industry through advocacy, collaboration, connectivity, education, market development, and research. AmericanHort truly represents the entire horticulture industry, including breeders, greenhouse and nursery growers, retailers, distributors, interior and exterior landscapers, florists, students, educators, researchers, manufacturers, and all of those who are part of the industry market chain. We are the leading national association for the green industry, and AmericanHort works tirelessly to connect the industry across states and segments, giving you opportunities that expand your network and resources. Answers to your biggest challenges can be found within the AmericanHort network of businesses, who -- like you -- are passionate about growth, performance, and future potential.